I was recently asked by an existing client if organic search engine optimization (SEO) really works. I asked him if increasing traffic to his website by 20% would make a believer.

Well, week one is done and I am happy to report that I have made one more customer a happier one. In fact, at the moment, the web traffic has increased by almost 50%. It is still too soon to let the cat out of the bag, but it goes to prove that SEO works.

Here are 3 SEO tactics that increase traffic:

1. Develop new language versions of the website
2. Create new white paper to qualify leads
3. Test design and placement options for links to Web forms