A Little Interruption on Happy Friday
How to Chop a Banana
Author: jef
Building precision global #social media #marketing engines promoting B2C conversations, increasing organic leads, and strengthening #brands.
Define Your Social Media Objectives
Typically, initiatives fall into one of four broad categories: Brand Awareness Customer Service Lead Generation Community Building As part of your global social media strategy it is important to define your objective so all teams understand the reason for using social media marketing. Your objectives should be clear and concise and support on of the above
A Three-step Global Social Media Marketing (SMM) Agenda
Social Media Standardization Enhancements/Optimization Targeted Engagement/Social Apps When implementing a global SMM strategy it is important to take into consideration the resources that will be needed. In most cases you will need to rely on a number of teams to get your plan rolled out. Since you are relaying on the resources of graphic teams,
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