@jefkalil

AEC enthusiast driving digital innovation. Committed to transforming architecture and construction through technology.

Category: Social Media Marketing

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How to Know When to Promote a Facebook Post

Social media has never been inexpensive, just different expensive. But now, the last vestiges of false assumptions about the true cost of social marketing are being wiped away. Facebook’s changes to EdgeRank essentially require that Pages pay a fee to reach more than 15 out of every 100 of their fans. How long until Twitter follows?
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How to Find Influencers With Social Media

Measuring influencers can be a tough discussion among your marketing peers. Finding them, on the other hand, is still one of the top priorities. This post from Social Media Examiner explains how and why finding influencers are important. And it covers some social media tools and tactics to help achieve the objective. Social media is
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3 Key Benefits of Facebook Global Pages

Facebook Global Pages have been rumored to be in the works for several months. Whispers of “select brands” having access and beta-testing. This is a big change in Facebook Social Marketing, and one that is welcome even when it means overhauling existing social media marketing strategies. This is big game changer. And if Facebook can
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