@jefkalil

AEC enthusiast driving digital innovation. Committed to transforming architecture and construction through technology.

Category: Social Media Marketing

  • By - jef
  • Posted on

Social-Sharing Practices: Punctuation and Symbols B2C

In a recent post I discussed Punctuation and Symbols for B2B, now let’s take a look how the use of question marks and exclamation points impacts B2C click levels. Question Marks B2C posts on LinkedIn generate 45% fewer clicks if they include a question mark. B2C tweets generate 52% fewer clicks if they include a
Read More
  • By - jef
  • Posted on

Lindt To Give Away 1 Million Bags Of Lindor Truffles Via Facebook

If you love chocolate as much as I do you’ll keep reading. Not to mention this is a great way to get paid likes – paid in chocolate! Facebook users who like the Lindt page will receive access to one coupon apiece starting Tuesday, until all 1 million, and their respective bags of truffles, are
Read More
  • By - jef
  • Posted on

Social-Sharing Practices: Punctuation and Symbols B2B

Should you use question marks and exclamation points?! One thing we do know from various social-sharing practices is that including question marks and exclamation points tend to impact click levels. How exactly varies from channel to channel. Question Marks in Social Content B2B posts on LinkedIn generate 25% fewer clicks if they include a question
Read More